Our goal is to aggregate ESG-conscious users through a series of connected offerings that serve as entry points to a system that allows them to buy, sell and invest within the same platform.

STEER Subscription-Based Offerings

STEER's Subscription-Based Services are led by our flagship business unit, STEER EV. It allows consumers to choose from a diverse fleet of automobiles that includes premium, comfort and entry-level EVs – without the hassles that come with long-term ownership or daily rental.

We are currently operating in Toronto, ON, Austin, TX, and Washington, DC.

By the end of 2022, we plan to grow our fleet to 1,000 vehicles and launch our EV subscription services in 71 cities across North America.

On-Demand Services

On-Demand Services include STEER's marketplace and delivery offerings catering to both businesses and consumers. They include STEER's food delivery service, delivery-as-a-service (last mile delivery) business, mobility (rideshare and microtransit) platform and a fast-growing business-to-business marketplace offering. B2B Marketplace offers environmentally-conscious just-in-time supplies to restaurants to help them reduce inventory and storage costs and focus on what they do best - prepare delicious food. As of today, we estimate that approximately 1 in 5 independent restaurants in Ontario are on our Foods and B2B Marketplace platform. We feel that a 20% market share provides sound footing for STEER's future growth and expansion.

ESG and Data-Driven Intelligence
- Powered by EcoCRED

EcoCRED, STEER's ESG big-data analytics machine was designed to take on a pivotal role in analyzing datasets collected through our operations in multiple segments. These datasets are mainly related to customer behaviors, consumption patterns, carbon impacts and offsets. Our goal is to ultimately power all of our services through EcoCRED to automatically capture carbon reductions and offsets created in real-time, particularly by our EV subscription service and B2B Marketplace.

We are working closely with industry-leading consultants to better understand this process within the context of global industry standards. We intend to not only further integrate key sustainability metrics and statistics into our platform's user interface (as is currently the case for consumers on our mobile app), but also into the broader market.

Our Timeline



STEER (previously Facedrive) was founded in 2016 and started as Canada's first eco-friendly rideshare platform

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September, 2019

Listed on TSX-V and became a publicly-traded company


April, 2020

Launched a Co-Branded Capsule Collection with Westbrook Inc.

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April, 2020

Acquired HiRide a long-distance carpool app for intercity commuters

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May, 2020

Launched TraceSCAN, a COVID-19 contact tracing solution

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July, 2020

Acquired certain assets of Foodora Canada, a Delivery Hero-owned food delivery platform, with over 650k users

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August, 2020

Acquired TALLY, a sports predictions platform founded by Russell Wilson. Tally is a. NFL, NHL and NBA engagement solution of choice

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September, 2020

Acquired Steer EV, an Exelon-backed all inclusive EV subscription service

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October, 2020

Acquired FOODHWY, a Canadian food delivery platform with presence in 19 cities and 260K active users

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March, 2021

Steer EV launched in Toronto, Canada

April, 2021

Acquired EcoCRED, a carbon-offsetting technology on a shared mission of reducing global carbon footprint

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April, 2022

Rebranded and changed name from Facedrive to STEER

April, 2022

Steer EV launched in Austin, USA

June, 2022

Steer EV launched in Tampa, USA

July, 2022

Steer EV launched in Vancouver, USA